How to Calculate DAU/MAU Ratio (Stickiness) in SQL
This query calculates the ratio of daily active users to monthly active users to measure product stickiness.
Use-case: A SaaS founder wants to measure how habitually users engage with the product on a daily basis.
Start free today
Ready to create SQL Dashboards
& Alerts?
Launch in minutes with your SQL database and ship analytics your team can trust.
This website uses cookies to ensure you get the best experience.